YMCA Fylde Coast has joined up with other local leisure providers to encourage local communities to ‘Keep Loving Leisure’ as our leisure centres start to reopen as part of the government’s roadmap out of lockdown.

#KeepLovingLeisure is a campaign led by Lancashire’s leisure providers and Active Lancashire with a goal of celebrating our leisure industry.

Working with numerous leisure providers throughout Lancashire, including Burnley, Blackpool, Lancaster, Pendle, Rossendale, Ribble Valley, Chorley and Hyndburn, the campaign focuses on three key messages:

Safety – Proving our facilities will follow strict guidelines that ensure the safety of all customers and staff. These include limitations on the numbers of people who can access the facilities at the same time, strong enforcement of the social distancing measures and frequent cleaning and sanitising of the facilities.

Signage present in all buildings to encourage positive behaviour and reassure customers of feeling safe at all times. Find out the measures we are using to keep you safe here

Well-being Benefits – Promoting the benefits of physical activity on mental and physical health, emphasising how indoor exercise is something people look forward to because it makes them feel good – and we will do our upmost to make visits to our leisure facilities enjoyable and fun.

Supporting the Local Community – Emphasising the fact that as a local leisure provider, we are providing the local community with essential facilities and supporting the local economy.

Leisure centres safeguard over 2,000 jobs in Lancashire and provide residents with safe places to be active. They have an enormous impact on the longevity of the local economy and deserve to be supported.

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YMCA Fylde Coast’s Chief Executive, John Cronin said:

“We are humbled to working with other leisure providers across Lancashire to convey this simple message. We all understand the crucial role our centres play in keeping our communities active and improving our physical and mental health which is especially pertinent at this time.”

“We have worked hard behind the scenes to ensure the centres are COVID-secure and a safe place to visit and return to. We urge our local communities to make full use of the facilities on offer and to Keep Loving Leisure.”

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